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What questions will IMS Knowledge Link help you answer?
The versatility of the system will allow you to gain essential
insights into the pharmaceutical industry, especially about companies,
products, therapies and geographical markets.
IMS Knowledge Link will help you to optimize your
pharmaceutical portfolio and enable you to investigate business issues
such as:
- Measuring sales by company, country, therapy class and product
- Trending market growth rates
- Analyzing and tracking competitors' R&D activities
- Examining corporate pharmaceutical strategies and tactics
- Identifying opportunities and planning for patent expiry
- Evaluating the success of alliances or co-marketing activities
- Assessing the impact of mergers and acquisitions on the industry
At a glance you will be able to:
Evaluate the progress of R&D pipelines from pre-clinical to Phase III and review registered and recently marketed products
For example:
- Which projects does company X have in development in the Cancer indication?
- What is the development pipeline of company X?
- Which active projects have reached Phase II in the anti-ulcerant market? See example
- Can I review a product's R&D progress?
Analyze global sales data
and trends for leading pharmaceutical companies, major therapeutic
classes, leading products and country profiles
For example:
- What are the sales of the leading products in the C10A market? See example
- What are the leading companies' sales in the C10A market?
- What are the sales by country for the C10A market? See example
- Which are the fastest growing companies worldwide?
- What are the sales by region or by country for Company X?
- What is the sales performance and growth of the French market?
Gain an insight into major pharmaceutical
companies at a strategic and local level including interviews
with key company executives, full strategic analysis, product
and R&D reviews, company financial data, mergers and acquisitions
and forecasts from leading pharmaceutical analysts
For example:
- What is the strategy of Company X? See example
- Which future events are likely to impact Company X and how?
- What sales are analysts predicting for the launch of product Y from company X? See example
- Which licensing agreements has Company X already in place?
- How is the product portfolio of Company X performing?
Review patent
protection in 9 major countries and anticipate the impact of
patent expiry
For example:
- What patents are protecting omeprazde in
France and are there any Supplementary Protection Certificates
extending the original patent expiry dates?
- Can I review the patent protection in several countries for a specific patent family? See example
Monitor industry news every day and review R&D news on a weekly basis
For example:
- What are the latest licensing offers for products in the Antiulcerants market and who should I contact? See example
- Can I study the R&D development history of class C10A over the last 5 years?
- What products have recently changed development phase?
Who should use IMS Knowledge Link?
Universal use for everyone
- Marketers, product managers, R&D
managers, therapeutic area specialists, business development managers
will find the system very useful as insights are gained rapidly and
efficiently. IMS Knowledge Link is ideal for preparing presentations and
reports as it will assist you in verifying your assumptions and
supporting your recommendations.
- Corporate management and top
executives will also find IMS Knowledge Link useful as a fast and
reliable source of information, on your desktop, allowing for privacy
and discretion when carrying out politically sensitive research.
- Market researchers and
competitive intelligence groups are prime candidates for the use of IMS
Knowledge Link as the system is aimed at saving you time and effort. It
is also possible to access underlying services to carry out in-depth
searches, that require familiarity with specialised software.
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